Event

Make Winter Work

Alexandrina Business Hub (The Hub)

18 June 2025, 2:00pm–5:00pm

This is a past event. View upcoming events →

A practical marketing workshop for Fleurieu Operators


If you’re planning to take part in the Fleurieu Food Festival or want to tap into the region’s winter marketing campaign, this workshop is your one-stop shop to get everything in place.


Led by Steve Davis from Talked About Marketing, this session is designed to help you build a clear and manageable winter marketing plan that aligns with the wider campaign backed by Fleurieu Peninsula Tourism and the South Australian Tourism Commission’s new brand strategy.

Winter can be a tough time to drive visitation – but it’s also a real opportunity. This session will help you simplify and sharpen how you tell your story over winter, without needing a big budget or marketing team.

What will be covered:

  • How to align your digital content with the Fleurieu Food Festival and broader winter campaign
  • What you need to know to meet festival participation requirements
  • How to create simple, effective vertical video and other content using what you’ve already got
  • Planning your content schedule without the overwhelm
  • Practical marketing tools and templates to save time and stay consistent

Whether you’re hosting an event or simply want to get more from the quieter season, you’ll walk away with:

  • A practical, easy-to-execute plan tailored to your business
  • Content ideas and a framework to keep your marketing on track
  • The confidence of knowing you’re part of a coordinated regional push that’s bigger than any one operator

This session aims to be informal, collaborative and useful—so bring your ideas, your questions, and a notebook.

It’s especially relevant for anyone involved in the 2025 Fleurieu Food Festival or wanting to align with the region’s winter push. Make winter something to lean into, not just get through!


Event Details

Date: Tuesday | 18 JUN 2025
Time:2:00pm-5:00pm
Venue:Alexandrina Business Hub (The Hub)
12 Cadell Street
GOOLWA
Cost:FREE
Register to Attend

Event Address

Alexandrina Business Hub (The Hub)
12 Cadell Street
GOOLWA